MYTH #1

MYTH: Parabens in cosmetics cause cancer and are a must to avoid.

FACT: Despite the media frenzy surrounding parabens, the published research and global cosmetics regulatory organizations are making the answer clear: parabens, especially in the small amounts used in personal-care products, do not pose a health risk. Considerable global research has subsequently, and exhaustively, demonstrated, parabens are broken down, metabolized, and excreted harmlessly by the body.

MYTH #2

MYTH: Natural ingredients are better for skin than synthetic ingredients.

FACT: There’s no factual basis or scientific legitimacy for this belief. Not only is the definition of "natural" hazy, but the term is loosely regulated, so any cosmetics company can use it to mean whatever they want it to mean. Just because an ingredient grows out of the ground or is found in nature doesn't make it automatically good for skin; and the reverse is also true, just because it is synthetic doesn't make it bad. The best products contain a mix of beneficial natural and synthetic ingredients.

MYTH #3

MYTH: Dry, dehydrated skin? Drink more water!

FACT: Dry skin is not as simple as just a lack of moisture. Surprisingly, drinking more water won't make dry skin look or feel better.

Studies that have compared the water content of dry skin to that of normal or oily skin found there doesn't appear to be a statistically significant difference. If all it took to get rid of dry skin was to drink more water, then no one would have dry skin and moisturizers would stop being sold! If you take in more water than your body needs, all you will be doing is running to the bathroom all day and night, not seeing better skin.